Wednesday, May 29th, 2013
Here’s a test to see how many of you are actually serious about attracting creatives and building a creative economy in your city: will you actually watch this 53 minute documentary about Berlin that’s in German with subtitles?
“In the Belly of a Whale” is a great film that consists of talking head style ruminations on the art scene and life as a creative in Berlin. The people featured are “all in” as artists and fully part of that scene themselves (though as you’ll see most of them wear many hats). We get to see plenty of their often very cool art as well as hear some cool tunes.
Given that Berlin has attracted more artists than any any city in the world, it’s a case study worth looking at if you plan to try attracting any sort of creative base. Nobody has succeeded like Berlin.
First the video, then some additional commentary on what I saw in it. If it doesn’t display for you, click here.
I have generally argued that talent migration is not a zero sum game. However, according to these folks Berlin really has hoovered up a good chunk of Germany’s artists. This makes it more difficult to be an artist today in second tier cities than it was in the past. How true this is I don’t know. The people here clearly take a “global elite” type view. They frequently refer to places like New York and London. They clearly recognize that Berlin is in the top echelon by reputation in the global art world and don’t hesitate to act like it (though they candidly recognize Berlin’s weaknesses).
How does this play out elsewhere? I do think there are certain industries that are extremely centralized. Art and fashion are two of those. There are only real commercial markets in a handful of places. So while secondary cities can perhaps attract more artists and creatives than they did in the past (just as they have more coffee shops than they did back in the 80s or 90s, for example), building a real economy out of this will be extremely difficult. While this might seem insulting, the art would in a smaller city is to some extent scenery or decoration, not the integral part of the city and its economy that it is in Berlin.
This is probably doubly true since even in Berlin there’s no money in art. None of these people really make much of a living from it, except one person who seems to exhibit internationally. They all admit people in Berlin want cool stuff, but don’t want to pay for it. You need international representation to get paid. But what Berlin lacks economically, it makes up for in dirt cheap rents, abandoned buildings without clear title (even today), and an unmatched richness of interaction with other creatives.
I do think it’s fair to say that while perhaps the artists haven’t profited much from their work, the city has. The art scene and the techno scene (which seem very inter-related) have put Berlin on the map and drive huge tourism dollars. So I’m guessing the economic impact is much higher than direct art spending. However, having a collection of artists unmatched anywhere in the world has certainly not succeed in turning Berlin into an economic dynamo, and the city remains “poor but sexy” as its mayor once said.
In any case, if “creativity” is on your city’s agenda, then this is a much watch video. Also must-watch is Real Scenes: Berlin that I previously posted. That one is a nice complement that covers the rise of the techno scene and the reasons behind that.